Fooducate is a free mobile app (Android, iPhone) that empowers supermarket shoppers to make healthy choices effortlessly. The app enables consumers to automatically scan the barcodes of food products, and instantly see how nutritious they really are – knowledge that is leading to changes in their purchase decisions. Fooducate’s scientific algorithms generate a letter grade (A, B, C, or D) for each product scanned, along with brief explanations and warnings about its nutrients and ingredients. Users are just one click away from viewing similar, but healthier alternatives. The Fooducate app has been downloaded over 1 million times and has been used to scan over 10 million products so far.

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